Work Samples:
Swimming Lessons Across Mercer County
David & Alexis Eggert are to co-owners of “Eggert Aquatics”, and I had the great honor to work with them as their social media manager, and web designer. I have known David since we were 7 years old in our 1st grade class with Mrs. Mollinelli. David has grown to become a leader in not only his swimming lessons business, but he gives back to his community as a teacher to our fellow Mercer County community citizens.
Digital Marketing
Creating the social media ads for Eggert Aquatics meant a few things:
- Post the organic social media content posted in community Facebook pages.
- Creating content that appeal to parents and children.
- Educate the public on general swimming tips and tricks, as well as recognizing the swimmers who have made a big splash in history.
Check out how we made WAVES in Mercer County in 2023:
History & Holidays
David & Alexis wanted me to create content that celebrated and commemorated the historical figures we see in the olympics, people who have caused great change in history, and ensure we create content geared toward holidays to help branch out to our audience. As teachers, it’s always important to teach our young swimmers and families about history!
Community Building
Eggert Aquatics is a local sponsor of the Lawrence Little League team. Creating posts highlighting the team and their accomplishments helped to encourage and cheer on our young players. Even memorializing customer reviews helped to let other parents know what kind of dedicated professionals David and Alexis’ team are.
Swimming Lessons
As the core to Eggert Aquatics, creating visually appealing imagery paired with easy to follow content was essential to gain new followers and traction in the social media spaces. By showing the Eggert Aquatics team, it helped to build credibility and a professional stance for their online platforms to new or returning parents looking to sign their kids up for swimming lessons.